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Hotel Booking Engine Features That Every OTA Must Check

Selecting the right hotel booking engine is one of the most critical decisions for any online travel agency (OTA). With the global online travel booking market projected to reach $833 billion by 2025, and 82% of travelers now booking accommodations online, choosing a booking engine features set that meets both current needs and future scalability […]

B2B Travel Agency Marketing Strategies That Actually Work

The B2B travel agency market has undergone a fundamental transformation in recent years. With 73% of business travelers now researching travel options online before contacting agencies, and the global B2B travel market projected to reach $1.4 trillion by 2027, traditional marketing approaches are no longer sufficient for sustainable growth. Modern OTA marketing strategies must address […]

10 Steps to Launch Your Online Travel Agency: Startup Guide

Launching an online travel agency in today’s competitive market requires strategic planning, substantial investment, and the right technology foundation. With the global OTA market projected to reach $1,134 billion by 2027, there’s significant opportunity for new entrants who understand the essential steps to build a successful travel booking platform. Success Reality Check: 73% of online […]

B2B Travel Agency vs Online Travel Agency: Which is Right for You?

The travel industry offers multiple pathways to success, but choosing between a B2B travel agency and an online travel agency model can determine your business trajectory for years to come. With the global travel technology market expected to reach $12.56 billion by 2026, understanding which approach aligns with your goals, resources, and target market is […]

Top 15 Hotel API Providers: Amadeus, Expedia, RateHawk, Priceline & More

The global hotel API market is experiencing unprecedented growth, with over 8,000 hotel opening projects in the pipeline worldwide and OTAs collectively increasing their marketing spend to $4.5 billion in Q1 2025. For online travel agencies (OTAs) looking to compete effectively, choosing the right hotel API providers is crucial for success. Whether you’re seeking the […]

Hotel Supplier Terminology Guide: 75+ Essential Terms Every OTA Must Know

The hotel supplier landscape can feel like learning a foreign language for new online travel agencies (OTAs). With hotel suppliers, hotel wholesalers, GDS systems, bed banks, and countless technical terms thrown around, it’s easy to feel overwhelmed when you’re just starting your OTA journey. Understanding these terminologies isn’t just about industry knowledge—it’s about unlocking the […]

How OTAs Can Capture 27% of Gen Z Travelers Who Plan Trip Via Social Media

The travel industry is experiencing a seismic shift in how destinations are discovered and bookings are made. With 27% of Gen Z travelers citing Instagram as their primary source of travel inspiration, and 84% of Gen Z travelers using social media for travel inspiration and sharing travel experiences online, the traditional approach to travel marketing […]

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